Release Notes - 05/02

Created by Mahaboob Zulfa, Modified on Mon, 10 Feb at 6:43 AM by Mahaboob Zulfa

TABLE OF CONTENTS


New Features & Enhancements

ZEPIC for Shopify (Coming Soon) 

We're excited to announce that ZEPIC will soon be available on the Shopify App Marketplace. Our integration is currently under review and will bring powerful Email, WhatsApp, and hyper-personalized engagement capabilities to Shopify merchants. Create highly targeted, personalized customer experiences across multiple channels directly from your Shopify store.

Introducing Credits in ZEPIC

We've implemented a comprehensive credit-based system for all marketing activities. Credits are now the unified currency for executing campaigns, automations, and messaging across our platform. Here's how it works:

Email Campaigns: Credits are consumed for bulk campaigns, test emails, triggered campaigns, and both marketing and transactional emails. Credit consumption is calculated based on email volume and campaign type.

WhatsApp Messages: For WhatsApp communications, credits are charged according to Meta's regional pricing. For instance, if your customer base is in the Netherlands, credit consumption aligns with Netherlands-specific Meta charges. This ensures transparent, region-specific pricing for your WhatsApp campaigns.

Flow Executions: Credits are also tied to flow executions, where credits are consumed when contacts enter and progress through your automation flows. For example, in a flow with multiple steps—like a segment trigger followed by an email campaign and a WhatsApp message—credits are charged based on the specific blocks used and actions executed.

New Pricing Plans (Coming Soon)

Our new pricing structure features Free, Starter, Growth, and Pro plans, specifically designed for Shopify merchants. Each plan includes predetermined credit allocations and contact limits. WhatsApp features are available in Growth and Pro plans, while the Free and Starter plans focus on essential email marketing capabilities.

Bug Fixes & Improvements

Email Preview Header Fix 

We've improved how email preview headers work, ensuring they display properly in your recipients' inboxes.

Campaign Validation Enhancement

We've enhanced merge tag validation with clearer error messages when setting up campaigns. The system now alerts you when default values are missing, helping prevent campaign errors.

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